Call For Entries!

Heathcare Marketing Report is proud to announce the Call For Entries to the 35th Annual Healthcare Advertising Awards.

Who Can Enter?

Healthcare Institutions and the Agencies who assist them

LIST OF ELIGIBLE GROUPS

Groups:

Hospitals: under 250 beds

Hospitals :250-500 beds

Hospitals: over 500 beds

Academic Medical Center

Specialty Hospitals: Childrens, Rehab, Geriactric, Psych, Heart, Cancer, Ortho, etc.

Healthcare Systems: Under $950 million revenue

Healthcare Systems: Over $950 million revenue

HMOs/PPOs/Health Insurance

Health/Medical Services: Medical/Dental Practices, Group Practices, Clinics, Urgent Care, Surgi-Centers, Outpatient Centers, etc.

Other Healthcare: Pharmaceuticals, Medical Devices, Associations, Governmental, etc.

ENTRY CATEGORIES

Recognizing the best healthcare marketing with 35 award categories.

AWARD CATEGORIES

Categories:

Traditional Categories:

  • 01 – Newspaper Advertising
    • 01A – Single Ad
    • 01B – Series
  • 02 – Magazine Advertising
    • 02A – Single Ad
    • 02B -Series
  • 03 – Publication – External
  • 04 – Publication – In-House
  • 05 – Employee Communication Program
  • 06 – Direct Mail Advertising
  • 07 – Outdoor Transit/Billboard
  • 08 – Newsletter
  • 09 – Annual Report
  • 10 – Poster
  • 11 – Physician Referral
  • 12 – Professional Recruitment Program
  • 13 – Brochure
  • 14 – Logo / Letterhead Design
  • 15 – Calendars
  • 16 – Other: Misc collateral, special promotional materials, etc.
  • 17 – Patient Handbook
  • 18 – Imprinted Materials-T-Shirts, Hats, Pens, Mouse Pads, etc.
  • 19 – Television Advertising
    • 19A –  Single Spot
    • 19B – Series
  • 20 – Special Video Production
  • 21 – Radio Advertising
    • 21A –  Single Spot
    • 21B – Series

Digital Categories:

  • 22– Website
  • 23 – Social Media Content: Facebook, Twitter, LinkedIn, Pinterest, Google, etc.
  • 24 – New Media Content: Podcasts, Pop-Ups, Email Blasts, Flash Media, Blog Site, etc.
  • 25 – Mobile Media Content
  • 26 – Digital Video: Long / Short Form / YouTube
  • 27 – Online Display / Electronic Ads
  • 28 – Rich Media
  • 29 – Digital Marketing Program

Total Campaign Categories:

  • 30 – Special Event
  • 31 – Health Promotion
  • 32 – Public Relation Program
  • 33 – Total Advertising Campaign without Television
  • 34 – Total Advertising Campaign with Television
  • 35 – Total Integrated Marketing Campaign

ENTRY DEADLINE

Early Bird Deadline: January 26, 2018
Entry Deadline: February 15, 2018
Late Entry: March 9, 2018